Joutsen 90th Anniversary - Since 1936

A Celebration of Sleep 💙 From Our Family to Yours.

The Joutsen story began 90 years ago with pure down and a dream: to create better bedding. Ever since, exceptional sleep products have been a matter of pride for us. For four generations, we have nurtured our expertise in down and crafted duvets and pillows designed to help you rest peacefully, dream beautifully and wake refreshed to a new day.

Our 90th anniversary bedding collection brings together everything we have learned over the decades about restful sleep, natural materials and luxurious softness. The collection features fine down and exceptionally high-quality 420-thread-count cotton twill. Densely woven yet lightweight and wonderfully soft fabric makes every night feel like a luxurious experience. Golden piping and the Joutsen Since 1936 label complete the collection with an elegant, celebratory touch.

The anniversary collection was photographed at the Kotkasaari family’s cottage – a place where the pace of life slows down and generations come together. Featured in the photographs are Joutsen’s fourth-generation CEO, Matias Kotkasaari, and his family. In this way, the collection tells the story not only of a 90-year-old Finnish family business, but also of closeness, rest and the care passed down from one generation to the next.

This collection is a tribute to the beauty of a good night’s sleep.

From our family to yours.